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Category Archives: web / phunk
My ‘Hardchorus’ for Rachael
Lovely bit of work from Puma, The Hardchorus. An unlikely choir sing their hearts out for valentines and match day! Nice and simple Facebook integration allows you to get the message to your loved one. Would have been nice to have seen the personalisation in a spoken name, rather than text on screen, but no [...]
Also posted in advertising, interactive Leave a comment
My name spelt out on the streets of San Francisco…
Using Google Latitude a team of people ran around San Fran and, via their mobile phones, positioned themselves to spell out my name – viewable on this Google map.
Of course that’s not strictly true. Its a ‘viral’ from the chaps at Google to showcase Latitude – real time positioning of friends on a map. [...]
Honda’s problem playground case-study
Creative idea, channels and execution explained for the ‘Problem Playground’ campaign for Honda by Wieden + Kennedy London. Visit the campaign website here – which is slow, but worth the wait. Another good idea from the team at W+K – that is clearly delivered in all channels and brilliantly executed – beyond the special build!
Thanks [...]
Also posted in advertising, presentations / talks Leave a comment
Two more video’s that educate on digital
On my quest to make digital more understandable via video I found two more clips of note.
Perhaps a bit geeky, but essential in getting the back story, the animation “History of the internet” describes how the internet evolved from 1957 – 2009.
Copyright, who better to explain the importance of Creative Commons – than [...]
Addictive TV remix Slumdog Millionaire
Danny Boyle’s masterpiece gets mashed and mixed by the Addictive TV crew…
Addictive TV remix Iron Man
Addictive TV give the Iron Man movie their particular style of remix mashup bootleg that they’re famous for.
I know that New Line Cinema got them to mixup Shoot Em Up and Snakes On A Plane [below]. But I wonder if Paramount commissioned them to do Iron Man?
Of course the marketers wet dream is [...]
Also posted in film / movies, whatever 3 Comments
The truth about FaceBook
Hilarious real-world sketch on the realities of connecting to people you weren’t really friends with in the first place.
I totally relate to this. Hardly using FaceBook anymore, in fact, it outright annoys me most of the time. It has no relevance now I’ve got over the honeymoon of connecting to everyone I knew. Maybe [...]
Also posted in social, whatever Leave a comment
I drink your milkshake madness on Twitter
I setup a Twitter track on the word ‘milkshake’ to see if it was the next internet meme… check this!! And yes, Daniel Day-Lewis won the Best Actor Oscar for his performance in There Will be Blood.
(aigeanta): drinking your milkshake!
30:51
(etanowitz): come on milkshake!
32:35
(SCederlund): No “I drink your milkshake!” clip?
33:25
(heladosyoscars): Daniel Plainview: his milkshake brings all [...]
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Kittens sing my name, sing my name
New work from us. Get happy with the bankwest kittens who’ll sing a little song for you.
Also posted in about ben, advertising, whatever Leave a comment
RH3
New work from us (aka HOST) for New Line Cinema’s Rush Hour 3, its a Trailer Translator… go translate!
Also posted in about ben, collaborate / participate, whatever Leave a comment
Facebook Friendwheel App
This is a picture of my friend wheel, all the people I’m connected to through Facebook. Great application developed by Thomas Fletcher. There are a number of custom settings you can mess around with – have a play. Go here to get the Facebook Friendwheel application.
Also posted in about ben, innovation, social Leave a comment
The Urban Spirit in MySpace, and yours
Finally we’re live! the time it takes to develop within MySpace is quite astonishing… baring in mind the speed at which the online social world moves. We’ve been working on Lion Nathan’s McKenna Bourbon brand for sometime and our strategy this year was to compliment their online presence with a destination in MySpace called The [...]
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The Media Revolution?
It seems that in the future we’ll all sound Italian, and still talk in uneccesary jargon.
Getting nexted on Chatroulette