Category Archives: design

No I’m not X-Type?

By Ben Cooper | Published: December 12, 2005
Are you X-Type? is the new campaign website for the The Jaguar X-Type 2.2 Diesel. Look maybe its me, but I find this pseudo online advertising really lame. I pop my name in, watch some lame short film, and then in the final frame a personal message pops up. Now I know I’m not the [...]
Also posted in web / phunk, whatever | 1 Comment

Royal Britannia..

By Ben Cooper | Published: December 9, 2005
How very un-British, a union-jack coffee table – one is more likely to enjoy tea… See other cool designs from the UK at SUCK UK
Also posted in whatever | Leave a comment

How does Ideo do it?

By Ben Cooper | Published: December 8, 2005
“The secret, it turns out, reduces to one of those touchy-feely terms that make MBAs squirm: “empathy.” In the Ideo universe, great design doesn’t begin with a far-out concept or a way-cool drawing. It begins with a deep and empathic understanding of the human condition. The first step for any Ideo team on any project [...]
Also posted in innovation | Leave a comment

IDEO :: The Ten Faces of Innovation

By Ben Cooper | Published: December 8, 2005
Tom Kelley is the General Manager of design & innovation agency Ideo. His book The Ten Faces of Innovation looks interesting (i haven’t read it). Over the years, Tom has observed a number of roles that people can play in an organization to foster innovation and new ideas while offering an effective counter to naysayers. [...]
Also posted in books, innovation, whatever | Leave a comment

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